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The Blade’s Illusion

Creative Brief

Basic structure and wireframing for a visual system inspired by the community

We started the projects with a simple WordPress theme but after our first growth spurt and a successful crowdfunding campaign, we updated and refined our brand, created a biannual print magazine and built a custom WordPress site, focussed on quality articles and great content for your readers.

With over 65% mobile users, we strived to create an optimized mobile reading experience with clear and crisp typography.


We were asked to work out a new structure and to provide the necessary designs.


Brand Strategy, UX Strategy


UI/UX Design, Art Direction



Get in Touch


Lot 2F-33 – 2F-35B, Level 2, Tropicana Gardens Mall, No. 2A, Persiaran Surian, Tropicana Indah, 47810 Petaling Jaya, Selangor

Opening Hours

Mon – Fri 9:00 – 18:00
Saturday – Sunday – CLOSED

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